[2026] Oracle Responsys Marketing Platform 2022 Implementation Professional

문제1

You built a seed group with three records to test combinations of data during campaign proof testing. All fields required for personalization are populated with test dat a. But when you try to preview or proof launch a promotional email campaign, an error message states that the proof list is empty.
Why is this happening?

A. You can only launch emails to a seed list; you cannot preview or send a proof launch to the seed list records.

B. The seed group is corrupted. You must delete and re-create the seed group with the test data desired.

C. When the EMAIL_PERMISSION_STATUS value for records in a seed group is set for O for Opt out, Responsys will suppress displaying personalization in preview mode or sending emails to those contacts. Confirm that EMAIL_PERMISSION_STATUS is set to I for Opt In.

D. You must have missed populating some of the fields being used for personalization in the records. Check the data in the seed group for completeness.

정답: D

문제2

You declared a field, FIRST_NAME, from your profile list in your campaign.
What is the correct RPL syntax to personalize your content with the first name of your customer in the email campaign?

A. $ {FIRST_NAME}

B. {FIRST_NAME}

C. {FIRST_NAME} $

D. $FIRST_NAME

정답: A

문제3

A third-party system export of data that is required to be imported as supplemental table data in Responsys is in XML format. The XML file is located on the SFTP server and ready for you to configure the Connect import job in Responsys.
What is your next step?

A. Create an Import Supplemental Table job in Responsys for this file.

B. Create an Import Supplemental Table job in Responsys for this file and select XML as the Fields are delimited check box.

C. Discuss with the team that Responsys doesn't accept XML formatting for importing Supplemental Table data and a solution to transform the data will be required.

D. Create an Import Supplemental Table job in Responsys for this file and ensure to select the XML to CSV conversion check box.

정답: C

문제4

One of the top ISPs is blocking promotional emails coming from your domain. This has not happened before. You check the deliverability metrics on Responsys reports for the email campaigns sent in the last two weeks.
What are two reasons why this is happening? (Choose two.)

A. Substantial (5%) increase in click-through rates on last week's promotional campaign.

B. Your open rates have dropped somewhat since last month.

C. Recipients are forwarding your emails to everyone in their address books.

D. The ISP is recording a high number of spam trap hits and complaint rates from recipients.

E. Hard bounce rates are 10% or higher.

정답: D,E

문제5

Using Email Message Designer, identify two HTML tags that you can use to create a dynamic region for an email campaign. (Choose two.)

A. <div>

B. <br>

C. <dynamicregion>

D. <td>

정답: A,B

문제6

You want to access cart and browse abandonment events on your ecommerce website and launch personalized retargeting marketing programs to your known users.
How can you use Rapid Retargeter to capture and expose the events in Responsys in order to accomplish this?

A. Pass the event data into a Responsys supplemental table near real time with an API call. Backend tables are then automatically updated, so you can use Filter Designer for targeting.

B. After your website is correctly tagged, use the Interaction Events to enter your contacts into a Program and pass key visitor data as Program Entry Variables.

C. Capture the events and use an API to write them into profile extension tables in the client's Responsys account and then use SQL to pull data for personalization.

D. Write the event data into external tables. Batch upload the data into a Responsys supplemental table via Connect every hour and then use SQL to pull data for personalization.

정답: A

문제7

For the email campaign you are designing in EMD, the first line of the HTML creative must include the first name of the subscriber. The first name attribute is FNAME and is located in the profile list that is called CONTACTS.
Which option displays the correct RPL syntax?

A. $ {CONTACTS.FNAME}

B. FNAME ($CONTACTS)

C. #FNAME. CONTACTS

D. $CONTACTS.FNAME

정답: D

설명: (Fast2test 회원만 볼 수 있음)

문제8

You are tasked with creating a new campaign using Email Message Designer and RPL. You developed HTML and RPL code.
What are the next steps to create a campaign using the code as a base for the campaign in Responsys?

A. Navigate to Campaign > Create Mobile SMS Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.

B. Navigate to Campaign > Create Classic Email Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.

C. Navigate to Campaign > Create Email Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.

D. Navigate to Campaign > EMD Campaign. Enter the campaign name and information. Then, paste the code into EMD and validate.

정답: D

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